But what is a strategic marketing plan for

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Do you have a plan?“ A goal without a plan is just a wish.” Antoine de Saint-Exupéry What is a marketing plan for?What is a marketing plan for?In friendly words we can say that a plan basically serves to organize actions in pursuit of an objective, within a certain period of time.? To organize and document all marketing actions, the time each one takes and the budget assigned to meet the proposed marketing objectives, which always revolve around attracting customers, increasing engagement and conversions. .




Another intelligent answer to the question what is a marketing plan for? It Chinese Thailand Phone Number List would be being able to summarize in an orderly manner how to combine time, budget and effort, to optimize marketing results and achieve the proposed objectives.In practical terms, a marketing plan serves to Identify the target market where to deploy marketing actions. and to convert potential customers into real ones.Establish the marketing strategies that will be used.Determine objectives and deadlines for marketing actions.





Define the messages , channels and tools that will be used in the chosen marketing strategies.Provide a breakdown of the marketing budget and calculate the expected return on investment.How to develop an efficient marketing plan?marketing planNow that we are clear about what a marketing plan is for , we must clarify that the plan will only be efficient if its preparation covers all the necessary aspects and leaves nothing to chance.“ A marketing plan must identify everything 1) who your consumers are, 2) how you are going to reach them, 3) how you are going to retain them and thus make them buy repeatedly.”  David Lavinsky in Forbes .